"Cross-over Butt" Core Post

It seems degrading that scholarly articles as well as Jennifer Lopez's status as a celebrity is correlated and attributed to publicity surrounding her butt. Without further mention lets discuss it. I found the most interesting part of Beltrans article surrounding the idea that it wasn't so much that Jennifer Lopez changed beauty standards; rather she exemplified the fact that beauty standards have already shifted, the entire beauty culture was changing in the 1990's and Hollywood missed the opportunity to capitalize with it on a manufactured star. This makes the explosion of media attention (positive) surrounding JLO, a win-win for her multi-media career and personal brand. It was as if she had millions of women that looked just like her waiting decades for someone they could identify with, once Jennifer Lopez was put on the mainstream, her natural body type proved to be the largest publicity catalyst that made her a star.

Carmen Miranda was one of the first brazilian box office successes. In The Lady in the Tutti-Frutti Hat, Shari Roberts demonstrates this stating,"Because Miranda controlled her own image, some fans were able to understand her stereotypical persona as manipulated by the star herself in a kind of masquerade and were thereby, through interpretation and fantasy, able to identify with her as one way to negotiate or cope with their own minority status in society" This can be seen in Jennifer Lopez rise to fame as she unapologetically became accustomed to media attention surrounding her body and had no qualms with being over sexualized or exploring that aspect of her persona. Being body-positive Jennifer Lopez did not see herself as a victim, rather structured her career in some aspect poking fun at her body and butt. Most recently, she did a song with rapper Iggy Azalea titled "Booty" Seemingly trying to capitalize on media interest surrounding her butt (A recent trend, see photo), she proved to the public and her music fans that she remains open to stereotyping herself and furthering that element of her persona.